Google follows Facebook in banning all ads for cryptocurrency

Google to ban all cryptocurrency and ICO ads

"It should also be an effective place to learn, create and advertise, but unfortunately, this is not always the case". Unfortunately, this isn't always the case. Google, though, said it's anticipating that tactic.

The ongoing effort includes its ability to remove 100 "bad ads" per second.

Google has said in 2017, it took down over 3.2 billion ads that violated their advertising policies. It is estimated to bring in more than $40bn in ad revenues over the course of 2018, nearly half the entire global $94bn market, beating Facebook, which earns $22bn, into second place.

Google's move to purge virtual currency ads comes just days after the US Securities and Exchange Commission warned that traders should only buy and sell cryptocurrencies on exchanges registered with the financial regulator.

The move affects all of Google's ad products, meaning companies will not be able to serve crypto-related ads on the search engine giant's own sites, as well as third-party sites in its network.

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Last year, Google also reported that 17 million of all ads removed in 2016 were ones that promoted gambling-related services and products.

"We will revisit this policy and how we enforce it as our signals improve". "So previous year, Google estimates that it blocked more than "12,000 websites for "'scraping, ' duplicating and copying content from other sites, up from 10,000 in 2016". It added that it paid out over $12.6 billion to publishing partners a year ago.

Do you think Google made the right call banning all cryptocurrency adverts?

Numerous leading banks including Lloyds, Capital One, Bank Of America, Citibank and JP Morgan and HDFC Bank have already barred their customers from purchasing Bitcoin and other cryptocurrencies with their cards.

The ad network is open to publishers that do not abuse the platform.

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For example, a publisher is prohibited from serving ads if it pretends to be a legitimate news website based in London when it's actually a content scammer in California.

In 2017, 11 000 Web sites were reviewed for potentially violating the misrepresentative content policy; 650 of those sites were blocked and 90 publishers were terminated from the Google network. The new policy will come into effect in June this year.

Scraping, in which sites copy news or content from other sites, resulted in penalties for 12,000 websites - 2,000 more than the 10,000 sites it blocked for scraping and duplicating content in 2016.

Stansfield said there has been an increase in fake news sites, which run badly written false stories with the hopes of getting people to their page to click on the adverts Google runs on their page.

We're constantly updating our policies as we see new threats emerge.

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She said that Google had already updated gambling policies to address new methods of gambling with items that had real-world value. In it, the company says it has updated its policies to "tackle emerging threats", and classifies cryptocurrencies under "unregulated or speculative financial products".

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